The Mint

Everybody Knows the Words. Nobody Knows What They're Singing About.

A familiar chorus. A room full of singers. Nineteen songs and one nursery rhyme where the mood and the meaning have very different plans.

Our Lips Are Healed: The Ad Campaigns That Wrote Themselves

ChapStick has the Go-Go’s. Febreze has Seals and Crofts. So why are advertising agencies still pitching “Lip Forward™” instead of campaigns that write themselves?

Opus Number 1: The Accidental Soundtrack of Being Put on Hold

You’ve heard Cisco’s hold music. Meet Opus No. 1 composer Tim Carleton, hear the tune, and discover how its licensing story changed after the original 2014 interview.

Hotel California: A Two-Star Guest Review

A fictional two-star guest review of the Eagles’ Hotel California. Lovely décor, attentive staff, and a checkout policy that needs serious attention.